small business

Super Bowl suspense is building — for the game and the commercials. With an audience of over 100 million people, advertisers covet this space, but at a reported $4 million a spot, only the mightiest corporations can afford Super Bowl exposure. This year, though, there's an exception. One lucky little business will get one of those primo slots — free.

Crowdfunding is popular among musicians, filmmakers and artists looking for a way to finance their next project.

Now the Securities and Exchange Commission is considering rules that, for the first time, would allow small companies to solicit investments over the Internet and sell shares to the general public.

For some small firms, these new rules come as welcome news.

Since the financial crisis hit five years ago, there aren't as many Americans starting new businesses. In uncertain economic times, it's harder for entrepreneurs and investors to take the risk.

And if you look back over the past 25 years, it turns out the overall trend is toward fewer new businesses getting started, too — and that's not good at all when the country needs more jobs.

The Next Google

We have been reporting for several weeks now on small businesses in America. Today, we explore a business system where entrepreneurs and corporations come together: franchising. Franchising is a bit like marriage. It takes a good long-term relationship to succeed.

Part of a series about small businesses in America

When it comes to job creation, politicians talk about small businesses as the engines of the U.S. economy. It's been a familiar refrain among politicians from both major parties for years.

But it obscures the economic reality. It makes a nice slogan, but it's not really accurate to say that small businesses produce most of the nation's new jobs, says John Haltiwanger, an economics professor at the University of Maryland.

First in a series about small businesses in America.

Small businesses are celebrated and exalted as the hard-working, most deserving members of the political economy. They get tax breaks, and they're touted as the engines of job creation.

But a basic question: What is a small business? It turns out there is no one definition.

Classifications Of Small


Last month the Obama Administration pushed back the employee mandate under the Affordable Care Act by one year. Employers with 50 or more full-time workers now have until 2015 to either provide their workers with health insurance or face a penalty.

In states that are expanding Medicaid as part of the the new health law’s roll-out, businesses have more flexibility in deciding how to make sure their workers are covered. And though Louisiana is not participating, proponents of expanding Medicaid in the state see the delay of the employer mandate as a chance to rally some small business support.

Economist Ray Keating, with the Small Business Entrepreneurship Council, talks about the nation's economic environment for small business.

Historian & author Michael Fullilove discusses his book, "Rendezvous With Destiny", about President Franklin Delano Roosevelt and World War II.

Investigative writer Peter Lance on his book, "Deal With The Devil: The FBI's Secret Thirty-Year Relationship with a Mafia Killer"