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Learn how your media dollars work harder in our no-hype, low-clutter environment. Call us for a detailed proposal tailored to your
marketing needs, including your logo and web link on our web site:
225-926-3050 or download the WRKF Media Kit.
( WRKF Media Kit )
Funding for WRKF is made possible in part through support from the following businesses and organizations:
Call WRKF to find out how to get YOUR logo here.
225-926-3050.
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Information on becoming a WRKF Underwriter is available from Malcolm Robinson at 225-926-3050 or malcolm@wrkf.org or from Todd Sterling at 225-926-3050.
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Why Underwrite with WRKF?
An important contribution to quality radio is made by foundations, corporations and individuals who provide funds to underwrite the presentation of a program or series of programs broadcast on WRKF.
Invest your advertising dollars in public radio - WRKF and NPR news magazines. Our listeners honor our underwriters with their support, commitment and purchasing power.
Build your business image by association with the high-integrity image of WRKF and NPR. Stand out in our uncluttered atmosphere. Our underwriters and listeners are unique. Start earning the loyalty of our listeners who are 88% more likely to buy from a company that supports public radio.
It’s a cluttered world out there. Network. Cable. Newspaper. Internet. Clutter is the biggest enemy advertisers face and why many of our underwriters love WRKF. Do media people show you complicated statistics you don’t understand? The point is, they don’t matter if your company doesn’t stand out in today’s media clutter.
Cut through the madness with WRKF and NPR’s award-winning news magazines. Build your business image by associating your name with the most respected name in broadcast journalism—NPR. According to Paul Jacobs Media in L.A., the high-integrity “halo effect” of supporting public radio is unduplicated by any other medium.
NPR and WRKF listeners don’t just tune in. They engage—with award-winning news and entertainment, humor, intelligent commentary, science and the arts.
Find out more on becoming an underwriter: 225-926-3050. |
Testimonials from WRKF Underwriters
"I want to let you know that we are pleased with the results we have
experienced by underwriting on WRKF. Our web site has received many
more hits since we started earlier this summer, and we have had several
favorable comments from clients and potential clients. ... We are very
satisfied and glad to be associated with a very professional
organization as WRKF." John Stinson, President/CEO, Technology Engineers
"WRKF Public Radio gives us an added dimension in reaching the
community. The WRKF staff has also been helpful in crafting scripts
that appeal to your audience. I think that's one of the added
benefits--You know the business, and you help underwriters with
scripting and messaging. Most people need that service because they are
not trained in radio or familiar with the language of radio." Rusty Jabour, Public Relations Director, Cox Communications
"We have received good success with the oral contraceptives
research program over WRKF. The research department was impressed with
the knowledgeable and qualified calls they received from your
listeners." Jodi Conachen, Public Relations Coordinator, Woman's Hospital
"Several people have told me that they've heard our 'Voices for Votes'
announcement on the radio, and when I ask them where, they tell me WRKF
Public Radio. It has given us an added dimension, and I appreciate that as a public service to this community." Rusty Jabour, Public Relations Director, Cox Communications
"Leave a Legacy-Scottsdale went from 0% awareness to 26% awareness in one
year. They had no idea public radio would work as well as it did for
them." Stacy Bertinelli, Representative, Public Radio Partners, Scottsdale, AR
"Last year went so well we are doing it again!" Lynn Wood, Director, Yellow Leaf Arts Festival, St. Francisville, LA
"We have completed two marketing surveys for Swine Palace Productions ...
I can tell you that WRKF is regularly identified as a news source by
our patrons. I don't think that comes as a surprise to any of us
though!" Adam Miller, Director of Marketing and Public Relations, Swine Palace Productions & LSU Reilly Theater
"WRKF has been a fantastic partner to the LSU Flores Executive and
Professional MBA programs. We have had tremendous success in reaching
working professionals throughout the Baton Rouge area, delivering news
of upcoming events at the E.J. Ourso College of Business
Administration. Thank you, WRKF, for being such a great media partner!" Allison C. Bridgewater, M.B.A. Assistant Director of LSU Flores MBA Programs
"We like underwriting on WRKF because we value their commitment to
local cultural resources and informative programming. The diverse
programming, both locally and nationally, creates a listening
environment that we are proud to be a part of." David Humphreys, Photography
"We get more customers who tell us they heard about Nature's
Treasures while listening to WRKF that any other promotions. That is
why we'll likely be continuing our underwriting efforts at WRKF!" Chuck Booksh, Owner |
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